Green Building = Smart Business

10 ways to "green" a new restaurant in the Fargo-Moorhead area:

1. Use native plants that are able to withstand harsh waether
2. By using natural erosion control solutions
3. To help protec our lakes and rivers we can use natural landscaping
4. Use renewable energy
5. Nature-designed beauty and long-term sustainability
6. Recycle the extra resources
7.Saving electricity
8. Only use resources that are needed
9. Keep trash cans nearby the job site to prevent littering
10. Use solar panels for electricity during the day

Email Marketing: Saving Trees

In my opinion, email is better for the environment, but not for people. I don't think it is any better than direct mail. Email doesn't use any paper, ink, or fuel to transport which is great for the environment. Sure, it's a quicker and easier way to communicate, but it's not always secure. Emails are constantly targeted for spamming, which cuts down the reliability. Everyone also says that email is cheap, which is true, but I disagree. You have to be able to afford a computer if you want to use email, which isn't very cheap. But there are other forms of communication that are similar to email as well, including texting, and calling. Once again, you have to be able to afford a phone for this to happen. Overall, by using email it definately cuts down on the use of trees and gas, but it also includes the need of internet, which not everybody can afford.

Cause Marketing

Cause marketing is when for profit companies team up with non profits to promote a social or environmental cause. There are advantages to cause marketing but there are also some drawbacks. Some advantages is that it helps out with non profit organizations. It helps out with those businesses to succeed in the marketplace.